- no Corn Syrup
- no Filler
- no Palm Oil
- No soy fat blend
- no Maltodextrin
- no gluten
- no persistent pesticides
- no antibiotics
- No Soy Allergens
[Bobbie for Change] Organic Gentle® Infant Formula
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- no Corn Syrup
- no Filler
- no Palm Oil
- No soy fat blend
- no Maltodextrin
- no gluten
- no persistent pesticides
- no antibiotics
- No Soy Allergens
Bobbie organic 24 oz can
Bundle Recommendations
A baby's daily intake is as unique as they are! The best way to assess how much formula you will need on a monthly basis is to consider how many ounces of formula you will prepare each day. Read More
Just getting started? Consider how you plan to feed when choosing your bundle. Sizes can be adjusted at any time.
| Feeding journey | Daily fl oz of formula | Bundle size |
|---|---|---|
| Mostly breastmilk | 4-8 oz | 2 Cans |
| Combo feeding (about half breastmilk & half Bobbie) | 8-12 oz | 4 Cans |
| 12-16 oz | ||
| 16-20 oz | ||
| Mostly or all Bobbie | 20-24 oz | 6 Cans |
| 24-28 oz | ||
| 28-32 oz | ||
| 32-36+ oz |
| Bobbie Organic 14.1 oz Can Ingredients | Bobbie Organic 24 oz Can Ingredients |
|---|---|
|
Organic Lactose, Organic Nonfat Milk, Organic High Oleic (Safflower Or Sunflower) Oil, Organic Canola Oil, Organic Whey Protein Concentrate, Organic Coconut Oil, Organic Linoleic (Sunflower Or Safflower) Oil, Less than 1%: Organic Canola Lecithin, Schizochytrium Sp. Oil*, Mortierella Alpina Oil**, Calcium Phosphate, Potassium Citrate, Sodium Chloride, Calcium Carbonate, Potassium Hydroxide, Potassium Phosphate, Magnesium Chloride, Potassium Bicarbonate, Ferrous Sulfate, Potassium Chloride, Zinc Sulfate, Cupric Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite, Choline Bitartrate, Ascorbic Acid (Vitamin C), Ascorbyl Palmitate, Inositol, L-Carnitine, Mixed Tocopherol Concentrate, dL-Alpha Tocopheryl Acetate (Vitamin E), Niacinamide (Vitamin B3), Calcium Pantothenate, Vitamin A Palmitate, Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Pyridoxine Hydrochloride (Vitamin B6), Folic Acid, Phytonadione (Vitamin K), Biotin, Cholecalciferol (Vitamin D3), Cyanocobalamin (Vitamin B12). Contains Milk |
Organic LACTOSE, Organic NONFAT MILK, Organic HIGH OLEIC SUNFLOWER OIL, Organic SOYBEAN OIL, Organic WHEY PROTEIN CONCENTRATE, Organic COCONUT OIL, LESS THAN 2%: ORGANIC SOY LECITHIN, SCHIZOCHYTRIUM SP. OIL*, MORTIERELLA ALPINA OIL**, CALCIUM CARBONATE, CALCIUM PHOSPHATE, SODIUM CHLORIDE, POTASSIUM CHLORIDE, POTASSIUM CITRATE, L-CARNITINE, MAGNESIUM PHOSPHATE, CHOLINE BITARTRATE, CALCIUM ASCORBATE, INOSITOL, POTASSIUM IODIDE, FERROUS SULFATE, dl-ALPHA TOCOPHERYL ACETATE, ZINC SULFATE, VITAMIN C PALMITATE, NIACINAMIDE, CALCIUM PANTOTHENATE, BIOTIN, VITAMIN A, THIAMIN HYDROCHLORIDE, COPPER SULFATE, RIBOFLAVIN, MIXED TOCOPHEROLS, PYRIDOXINE HYDROCHLORIDE, SODIUM SELENATE, MANGANESE SULFATE, PHYLLOQUINONE, FOLIC ACID, VITAMIN D3 AND VITAMIN B12. Contains milK & Soy |
Bobbie Organic
14.1 oz Can Ingredients
Contains milk.
Organic Lactose, Organic Nonfat Milk, Organic High Oleic (Safflower Or Sunflower) Oil, organic canola oil, Organic Whey Protein Concentrate, Organic Coconut Oil, Organic Linoleic (Sunflower Or Safflower) Oil, Less Than 1%: Organic Canola Lecithin, Schizochytrium Sp. Oil*, Mortierella Alpina Oil**, Calcium Phosphate, Potassium Citrate, Sodium Chloride, Calcium Carbonate, Potassium Hydroxide, Potassium Phosphate, Magnesium Chloride, Potassium Bicarbonate, Ferrous Sulfate, Potassium Chloride, Zinc Sulfate, Cupric Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite, Choline Bitartrate, Ascorbic Acid (Vitamin C), Ascorbyl Palmitate, Inositol, L-Carnitine, Mixed Tocopherol Concentrate, dL-Alpha Tocopheryl Acetate (Vitamin E), Niacinamide (Vitamin B3), Calcium Pantothenate, Vitamin A Palmitate, Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Pyridoxine Hydrochloride (Vitamin B6), Folic Acid, Phytonadione (Vitamin K), Biotin, Cholecalciferol (Vitamin D3), Cyanocobalamin (Vitamin B12).
75% of parents surveyed reported an improvement in their baby in at least one digestive concern like gas, spit-up, stool consistency, or fussiness after starting Bobbie Gentle.*
What if we told you...
think small.
To Gentle or not to Gentle? The major difference between our two formulas comes down to protein size.
Bobbie organic formula
Intact Proteins
An intact protein is ‘unbroken’, digestible by most healthy, full-term infants.
Bobbie organic gentle formula
Partially Hydrolyzed Proteins
Intact proteins can be hydrolyzed (broken down) into smaller segments, called peptides. Peptides have been shown to support easy digestion.
Please note that Bobbie Organic Gentle is not suitable for babies with cow’s milk allergies. Always consult your healthcare provider if your baby needs a hypoallergenic (extensively hydrolyzed) formula for a cow's milk allergy or elemental (amino acid based) formula for specific medical needs.
Have a fussy feeder?
Grass-fed Whole Milk
Infant Formula
- Full cream nutrition with milk fat perks for babies who like it extra.
The Bobbie Promise—now & always.
We create award-winning infant formula crafted by parents, trusted by experts, and loved by babies—because
parents deserve options without compromise.
OUR yES list:
Our (hard) no list:
Safety
DEVELOPMENT
Our recipe is backed by clinical evidence and built to support the growth and development of healthy full term babies.
WORLD CLASS MANUFACTURING
Bobbie is made by an experienced infant formula manufacturer with facilities based in Ohio. With USDA Organic, Kosher, and FDA quality standards being met.
RIGOROUS TESTING
Safety and quality are vitally important to choosing an infant formula. Each batch of Bobbie has gone through over 2000 quality tests to ensure it meets all the safety requirements necessary for infant formula.
PRODUCT SECURITY
We take extra steps to ensure the product we make is exactly the product you receive. We track all products through manufacturing, packaging, and shipping to your door.
HOW WE KEEP OUR INFANT FORMULA SAFE
- 2,000 Safety & Quality Checks
- Tamper evident cans
- Meet FDA Requirements for Nutritional and Quality Standards
- Product traceability
- Clean Label Purity Award & Pesticide Free Certification
Click here for more about our safety
Feeding Recommendations
The following chart is based on WHO Growth Standards, the Pediatric Nutrition Care Manual and input from Bobbie's team of medical advisors.
| Baby's Age | Daily Volume | Approximate Feeding Frequency | Monthly Bundle Size (Fully Formula) | Monthly Bundle Size (Combo Feeding 50/50) |
| 1-4 weeks (Newborn) | 6-10 (3 fl. oz) bottles | Every 2 to 3 hours or according to baby's hunger cues | 8 cans | 4 cans |
| 1 month | 7-8 (4 fl. oz) bottles | Every 2 to 3 hours or according to baby's hunger cues | 8 cans | 4 cans |
| 2 months | 5-6 (5 fl. oz) bottles | Every 3-4 hours | 8 cans | 4 cans |
| 3 months | 5-6 (7 fl. oz) bottles | Every 4 hours | 10 cans | 8 cans |
| 4 months | 5-6 (7 fl. oz) bottles | Every 4 to 5 hours | 10 cans | 8 cans |
| 5 months | 5-6 (7 fl. oz) bottles | Every 4 to 6 hours | 10 cans | 8 cans |
| 6 to 11 months | 4-5 (8 fl. oz) bottles | Every 4 to 6 hours | 10 cans | 8 cans |
| 12 months | 3-4 (8 fl. oz) bottles | Every 4 to 6 hours | 8 cans | 4 cans |
how much formula do i need?
| Baby's Age | Daily Volume | Monthly Bundle Size (Combo Feeding 50/50) |
| 1-4 weeks (Newborn) | 6-10 (3 fl. oz) bottles | 4 cans |
| 1 month | 7-8 (4 fl. oz) bottles | 4 cans |
| 2 months | 5-6 (5 fl. oz) bottles | 4 cans |
| 3 months | 5-6 (7 fl. oz) bottles | 8 cans |
| 4 months | 5-6 (7 fl. oz) bottles | 8 cans |
| 5 months | 5-6 (7 fl. oz) bottles | 8 cans |
| 6 to 11 months | 4-5 (8 fl. oz) bottles | 8 cans |
| 12 months | 3-4 (8 fl. oz) bottles | 4 cans |
| Baby's Age | Daily Volume | Monthly Bundle Size (Fully Formula) |
| 1-4 weeks (Newborn) | 6-10 (3 fl. oz) bottles | 8 cans |
| 1 month | 7-8 (4 fl. oz) bottles | 8 cans |
| 2 months | 5-6 (5 fl. oz) bottles | 8 cans |
| 3 months | 5-6 (7 fl. oz) bottles | 10 cans |
| 4 months | 5-6 (7 fl. oz) bottles | 10 cans |
| 5 months | 5-6 (7 fl. oz) bottles | 10 cans |
| 6 to 11 months | 4-5 (8 fl. oz) bottles | 10 cans |
| 12 months | 3-4 (8 fl. oz) bottles | 8 cans |
Note: To prepare Bobbie formula, add one unpacked, level scoop of powder for every 2 fl. oz. of warm water (100ºF). Always add water first, then powder, and shake to mix thoroughly. These recommendations are based on normal growth patterns for healthy term infants and are provided as general guidance to estimate how much Bobbie to order, always consult your infant’s healthcare provider to ensure your child's unique needs are being met.
Still have questions? Click here for Bobbie’s in-depth feeding guide.
Babies love Bobbie Organic Gentle.
Parents do, too.
See what our happy Bobbie families have to say.
Ingredients and Nutrition
INGREDIENTS
Organic Lactose, Organic Nonfat Milk, Organic High Oleic (Safflower Or Sunflower) Oil, Organic Canola Oil, Organic Whey Protein Concentrate, Organic Coconut Oil, Organic Linoleic (Sunflower Or Safflower) Oil, Less Than 1%: Organic Canola Lecithin, Schizochytrium Sp. Oil*, Mortierella Alpina Oil**, Calcium Phosphate, Potassium Citrate, Sodium Chloride, Calcium Carbonate, Potassium Hydroxide, Potassium Phosphate, Magnesium Chloride, Potassium Bicarbonate, Ferrous Sulfate, Potassium Chloride, Zinc Sulfate, Cupric Sulfate, Manganese Sulfate, Potassium Iodide, Sodium Selenite, Choline Bitartrate, Ascorbic Acid (Vitamin C), Ascorbyl Palmitate, Inositol, L-Carnitine, Mixed Tocopherol Concentrate, di-Alpha Tocopheryl Acetate (Vitamin E), Niacinamide (Vitamin B3), Calcium Pantothenate, Vitamin A Palmitate, Riboflavin (Vitamin B2), Thiamine Hydrochloride (Vitamin B1), Pyridoxine Hydrochloride (Vitamin B6), Folic Acid, Phytonadione (Vitamin K), Biotin, Cholecalciferol (Vitamin D3), Cyanocobalamin (Vitamin B12). Contains Milk.
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* A source of docosahexaenoic acid (DHA)
** A source of arachidonic acid (ARA)
NUTRITION FACTS PANEL
DILUTED: EACH 5 FL OZ (150 mL) CONTAINS 100 CALORIES . NUTRIENTS PER 100 CALORIES:
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