Formula is food.®
Not a science experiment. Not a math problem. Bobbie is made from quality, nourishing ingredients.
- yum, baby!
- formula is food®
- yum, baby!
- formula is food®
87% of parents can't name three ingredients in their baby's formula.*
WE POLLED NEARLY 1,000 PARENTS
And we don’t blame them. It’s time we hold formula ingredients to the same standards we do our own food. Here are a few we’re proud of:
20 MILLIGRAMS OF DHA PER 100 KCAL
Algae-extracted DHA sets us apart from other formulas, and lays a strong foundation for brain development.
GRASS-FED MILK
We source our delicious, nutrient-dense organic milk from grass-fed cows on pasture.
PREMIUM LACTOSE
No maltodextrin. No corn syrup or alternative sugars. Just 100% lactose as the exclusive carbohydrate in our organic recipe (and first on our ingredient list).
ORGANIC PROTEIN BLEND
Like mature breast milk, our protein blend features a 60:40 whey to casein ratio to support easy digestion and a healthy gut.
Food that nourishes your babies, and ours.
We’re proud of our recipes that combine organic, grass-fed milk, expeller-pressed oils, and lactose. No maltodextrin. No corn syrup. No fillers.
Why? Because we believe formula is food—and first foods matter.
More than powdered milk. It’s a meal.
A real recipe, with real food equivalents. One 5 fl oz bottle of Bobbie Organic contains*:
As much protein as about ⅓ of an egg
As much iron as about 1 ½ cups of spinach
As much DHA as about ⅓ of a sardine
As much vitamin D as about ¾ of a cup of whole milk
ICYMI: Chef Molly Baz knows good (baby) food.
