Organic Infant Formula - Bobbie

$46 $41.40 | Makes 40 x 4 fl oz bottles

  • Limited time only: 10% off your first month*
  • Free shipping on all orders
  • Easily manage your subscription via text

Organic Infant Formula - Bobbie

$46 $41.40 | Makes 40 x 4 fl oz bottles

  • Limited time only: 10% off your first month*
  • Free shipping on all orders
  • Easily manage your subscription via text

Bobbie Organic Infant Formula is a USDA Organic, European-style formula manufactured in the U.S. with the same protein ratio as breast milk to support healthy, comfortable digestion.

Clean Label Project certified and made without palm oil, palm olein oil, soy allergens, or alternative sugars.

Suitability: Complete infant nutrition—from newborn to year one. 

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*See full offer Terms and Conditions

  • No hormones, synthetic pesticides, or antibiotics**

  • Supports brain development

  • Designed for easy, comfortable digestion

**In accordance to organic practices

Have a 24 or 12.7 oz can? See your .

Ingredients (14.1 oz can)
ORGANIC LACTOSE, ORGANIC NONFAT MILK, ORGANIC HIGH OLEIC (SAFFLOWER OR SUNFLOWER) OIL, ORGANIC LOW ERUCIC ACID RAPESEED OIL, ORGANIC WHEY PROTEIN CONCENTRATE, ORGANIC COCONUT OIL, ORGANIC LINOLEIC (SUNFLOWER OR SAFFLOWER) OIL, LESS THAN 1%: ORGANIC LOW ERUCIC ACID RAPESEED LECITHIN, SCHIZOCHYTRIUM SP. OIL*, MORTIERELLA ALPINA OIL**, CALCIUM PHOSPHATE, POTASSIUM CITRATE, SODIUM CHLORIDE, CALCIUM CARBONATE, POTASSIUM HYDROXIDE, POTASSIUM PHOSPHATE, MAGNESIUM CHLORIDE, POTASSIUM BICARBONATE, FERROUS SULFATE, POTASSIUM CHLORIDE, ZINC SULFATE, CUPRIC SULFATE, MANGANESE SULFATE, POTASSIUM IODIDE, SODIUM SELENITE, CHOLINE BITARTRATE, ASCORBIC ACID (VITAMIN C), ASCORBYL PALMITATE, INOSITOL, L-CARNITINE, MIXED TOCOPHEROLS CONCENTRATE, DL-ALPHA TOCOPHERYL ACETATE (VITAMIN E), NIACINAMIDE (VITAMIN B3), CALCIUM PANTOTHENATE, VITAMIN A PALMITATE, RIBOFLAVIN (VITAMIN B2), THIAMINE HYDROCHLORIDE (VITAMIN B1), PYRIDOXINE HYDROCHLORIDE (VITAMIN B6), FOLIC ACID, PHYTONADIONE (VITAMIN K), BIOTIN, CHOLECALCIFEROL (VITAMIN D3), CYANOCOBALAMIN (VITAMIN B12). CONTAINS MILK.

* A source of docosahexaenoic acid (DHA)
** A source of arachidonic acid (ARA)

Nutrition Facts Panel
Diluted: Each 5fl. oz (150 mL) contains 100 calories.
Nutrients per 100 calories:

PROTEIN g
2.0
FAT g
5.3
CARBOHYDRATE g
11
WATER g
136
LINOLEIC ACID mg
725

VITAMINS:
VITAMIN A IU
300
VITAMIN D IU
75
VITAMIN E IU
2
VITAMIN K mcg
8.3
THIAMINE (VITAMIN B1) mcg
100
RIBOFLAVIN (VITAMIN B2) mcg
150
VITAMIN B6 mcg
63
VITAMIN B12 mcg
0.2
NIACIN mcg
1000
FOLIC ACID (FOLACIN) mcg
15
PANTOTHENIC ACID mcg
450
BIOTIN mcg
3
VITAMIN C (ASCORBIC ACID) mg
9
CHOLINE mg
25
INOSITOL mg
24

MINERALS:

CALCIUM mg
63
PHOSPHORUS mg
42
MAGNESIUM mg
7
IRON mg
1.2
ZINC mg
0.75
MANGANESE mcg
5
COPPER mcg
71
IODINE mcg
15
SELENIUM mcg
3
SODIUM mg
27
POTASSIUM mg
110
CHLORIDE mg
65

For optimal dissolvability, we recommend preparing Bobbie with warm water, slightly warmer than room temperature.

Water used for mixing infant formula must be from a safe source, like distilled, purified, or nursery water. If using tap water, bring to a rolling boil for one minute and let cool for no more than 30 minutes. That being said, before using tap water, please check with your baby’s pediatrician for your baby’s unique safety needs. Learn how to make a formula bottle.

These recommendations are based on normal growth patterns for healthy term infants and are provided as general guidance to estimate how much Bobbie to order, always consult your infant’s healthcare provider to ensure your child's unique needs are being met.

The amount of formula and/or breast milk your baby needs will vary as they grow. And although there is no custom guide, a baby feeding chart can help minimize guesswork.

Check out Bobbie's in-depth feeding guide that provides bundle recommendations based on daily intake data collected from hundreds of thousands of Bobbie parents!

Development
Our recipe is backed by clinical evidence and built to support the growth and development of healthy full term babies.

World Class Manufacturing
Bobbie is made by an experienced infant formula manufacturer at a facility based in Ohio. With USDA Organic, Kosher, and FDA quality standards being met.

Rigorous Testing
Safety and quality are vitally important to choosing an infant formula. Each batch of Bobbie has gone through over 2000 quality tests to ensure it meets all the safety requirements necessary for infant formula.

Product Security
We take extra steps to ensure the product we make is exactly the product you receive. We track all products through manufacturing, packaging, and shipping to your door.

How We Keep Our Infant Formula Safe

  • 2,000 Safety & Quality Checks
  • Tamper evident cans
  • Meet FDA Requirements for Nutritional and Quality Standards
  • Product traceability
  • Clean Label Purity Award & Pesticide Free Certification

All sales are final. Bobbie does not accept returns or issue credit for unused products for safety and quality reasons. If you believe you have received a damaged product or your order is incorrect, please get in touch with us at hello@hibobbie.com within 14 days of the date of purchase so we can make it right.

“Bobbie is an answer for parents looking for formulas that closely mimic the ingredients and qualities of breast milk.”

Nicole Silber, RD, CSP, CLC

Proudly USDA Organic

Certified to meet the strictest organic standard in the world. Hormones, synthetic pesticides, or antibiotics**?
You won’t find them here.
  • Clean Label Project Purity Award
  • Certified Pesticide Free
  • USDA Organic
  • EU Organic
**In accordance to organic practices

Industry leading
levels of DHA

DHA is an omega-3 fatty acid found in breast milk that is important for brain and eye health. We include industry leading levels with 20mg DHA/100cal to support brain development.

Our water-extracted algal DHA is sourced without the use of chemical solvents like hexane.

Protein ratio similar to mature breastmilk

We add whey protein to provide a 60:40 whey to casein ratio, mirroring what's found in mature breast milk, to support healthy, comfortable digestion for tiny tummies.

Just what your baby needs—
and nothing they don't.

what’s inside bobbie organic original baby formula?

See All The Ingredients

organic grass-fed nonfat milk

We partner with small family-run farms to source our delicious, nutrient-dense organic milk.

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100% Organic lactose

Our formula is made with lactose, the primary carbohydrate source in breast milk.

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At 20mg per 100 kcal, our plant-extracted DHA packs a punch to support brain development.

DHA

Our 20 mg / 100 kcal of DHA sets us apart from other formulas and lays a strong foundation for brain development.

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Organic Expeller-Pressed Fat Blend

Organic fat blend

Our expeller-pressed, plant-based oils provide the fatty acids your baby needs without GMOs, pesticide residues, or inorganic chemical solvents.

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organic whey protein

Like mature breast milk, our protein blend features a 60:40 whey to casein ratio to support healthy comfortable digestion.

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Iron

iron

We base our iron serving of 1.2 mg on European standards to support the production of red blood cells, muscle cells and metabolism.

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  • organic grass-fed nonfat milk

    We partner with small family-run farms to source our delicious, nutrient-dense organic milk.

    Line animation
    Organic Expeller-Pressed Fat Blend

    Organic fat blend

    Our expeller-pressed, plant-based oils provide the fatty acids your baby needs without GMOs, pesticide residues, or inorganic chemical solvents.

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  • 100% Organic lactose

    Our formula is made with lactose, the primary carbohydrate source in breast milk.

    Line animation

    organic whey protein

    Like mature breast milk, our protein blend features a 60:40 whey to casein ratio to support healthy comfortable digestion.

    Line animation
  • At 20mg per 100 kcal, our plant-extracted DHA packs a punch to support brain development.

    DHA

    Our 20 mg / 100 kcal of DHA sets us apart from other formulas and lays a strong foundation for brain development.

    Line animation
    Iron

    iron

    We base our iron serving of 1.2 mg on European standards to support the production of red blood cells, muscle cells and metabolism.

    Line animation
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Bobbie Organic
Baby Formula FAQs

  • Wash your hands, bottles, and accessories in hot, soapy water before making formula.
  • Add warm water (100ºF) to the bottle.
  • For every 2 fl. oz. of water, add one unpacked, level scoop of Bobbie. Level the scoop by tapping it on the side of the can to knock off the excess powder, or use a clean knife to scrape off the extra powder.
  • Add the scoop back to the can and cover your can of Bobbie with its lid!
  • Cap the bottle and shake gently until the powder is completely dissolved.
  • Use prepared infant formula within 2 hours of preparing it. Once feeding starts, throw away any formula your baby does not finish within 1 hour. Don’t refrigerate leftover formula to save it for later.

Learn more about preparing your formula with tap water here.

One can of Bobbie makes approximately 23 four ounce bottles of formula. How quickly you go through a can will depend on your baby’s eating habits and needs!

You can store a freshly prepared and untouched bottle of Bobbie at room temperature for up to 2 hours or in the refrigerator for up to 24 hours. Once feeding has begun, discard the bottle after 1 hour. Don’t refrigerate leftover formula to save it for later.

Learn more about baby formula preparation.

We keep the recipe simple and nutritionally complete with what your baby needs to thrive—carbohydrates, fats, milk proteins, and vitamins and minerals. We source our ingredients from organic farms, meaning our products are non-GMO, contain no synthetic pesticide residues, have no artificial colors or flavors, or inorganic preservatives. Bobbie formulas provide everything your baby needs and nothing that they don’t.

If you want or need to introduce formula to a breastfed baby, consider meeting with a lactation professional to help you through the transition. Many suggest ensuring your baby will accept a bottle first (with expressed breast milk) before introducing formula. How and when you offer formula is up to you! Some parents prefer to offer formula for the first time in the morning so they can watch for any potential adverse reactions.

For more information, visit our article on Introducing a Bottle to A Breastfed Baby.

Many babies have no problem switching to a new formula, while others experience digestive changes during the transition period. Keep in mind that it can take babies around one week to fully adapt to a new formula. Things like fussiness, poop schedule, the color of poops, grunts, or spit-up might be noticeably different until your baby fully adjusts. You know your baby best—when in doubt, we always recommend reaching out to your pediatrician to discuss.

Not sure which formula to choose? Try our baby formula quiz!

Learn more about how to choose a baby formula.

See what parents are saying.

Overall rating: 4.6865287 / 5 from 2316 reviews.

AI Generated Review Summary

Bobbie Organic Gentle Infant Formula is highly regarded for its gentle formula suitable for sensitive tummies, ease of transition from breast milk, and clean, recognizable ingredients. Customers praise its effectiveness and ease of use, though opinions vary on its impact on gas and spit-up.

Summary topics

  • Gas Relief: 7%
  • Best Option: 4%
  • Transition Ease: 4%
  • Ingredient Quality: 11%
  • Formula Effectiveness: 45%

Review topics: ["customer service","shipping","quality","formula","daughter","feel","weight","baby","relief","packaging","support","bobbie","size","skin","results","ingredients","comfort","flexibility","replacement","issues","price point","gas","tummy","option","transition","milk","spit","poops","brand","reflux"].

Review highlights

  • "This formula is so good I love the ingredients and my baby is pooping regularly!"Abby
  • "High quality formula that I feel good feeding my baby."Lauren
  • "This is an excellent formula and my daughter is growing well and tolerating the switch better than I could imagine."Sarah

Reviews

Immediate Relief!

"After researching formulas for a while, I decided to go with Bobbie because of the organic ingredients and extensive testing. We started with the “OG” formula, but I noticed a bit more gassiness and made the switch the gentle. Big difference and works for my little guy! Gassiness is gone and his tummy is happy!"

Demi (5/5)

Customer service and ingredients

"As a mom who has had to combo feed from the beginning, it makes me feel so much better that I’m able to feed my child a formula that has much cleaner ingredients then many mass produced formulas in the market! And they respond to it great. The customer service when my initial order was delayed was amazing too!"

Maria A. (4/5)

Thank You Bobbie

"I tried 3 different gentle formulas from well known brands and none of them provided the relief and satisfaction that Bobbie gentle formula did once we made that switch. It was almost instant, we noticed that our baby really enjoyed this formula and felt a lot more comfortable during and after feedings."

Frances A. (5/5)

Great Formula

"This is the only formula I felt comfortable feeding my baby after seven months of exclusive breast feeding. It agrees with my baby’s digestive tract and brings me peace of mind to know that Bobbie cares about the quality and safety of their products."

Taylor W. (5/5)

The Best Choice For Me And My Son!!

"i used to pump and give my son breast milk but my mental health was taking a toll every day not being able to hold him and be with him bc of pumping and washing pump parts and labeling etc. i was looking for a formula that would be good for his sensitive tummy (reflux+gas) and the ingredients in this along with how much he enjoys it made it the perfect fit for us! so happy that he is comfy and happy and full♥️"

Alissa C. (5/5)

Made the switch

"Switched to this formula a couple weeks after leaving the NICU with our 36 weeker. Listened to the podcast the CEO participated in from Two Parents & A Podcast. She gave me the ability to stop being miserable from pumping, Our little one has grown so much, and this helped his tummy troubles!"

Ashley (5/5)

Great Formula

"This is the only formula I felt comfortable switching my baby to after seven months of exclusive breastfeeding. It agrees well with my baby’s tummy and brings me peace of mind to know that Bobbie cares about the quality and safety of their products."

Taylor W. (5/5)

Love gentle for our baby!

"We have used Bobbie Gentle formula ever since we needed to combo feed our baby and it has been the best for us. Our baby loves it and it makes us happy to know she’s getting fed with a good quality formula!"

Amanda (5/5)

Best formula

"Bobbie formula has been nothing but amazing. Customer service is outstanding & responds quick. Very helpful, orders come quick, price for quality is above & beyond. Our baby girl is always ready for her next bottle!"

Tristan D. (5/5)

We love this!

"Bobbie Gentle gives us peace of mind for a little one with a sensitive tummy. Tried the organic whole milk and didn’t tolerate that and the Bobbie team was quick to help and get us on the gentle formula! Our baby is THRIVING!!!"

Megan (5/5)

Q&A